World Liberty Financial, a digital asset company backed by the family of former U.S. President Donald Trump, is exploring plans to establish a public company that will manage and hold its proprietary WLFI tokens. According to sources familiar with the matter, the funding target for this ambitious project is estimated at $1.5 billion.

The move marks a significant step for the Trump family into the rapidly growing cryptocurrency market. By forming a publicly listed entity, World Liberty Financial aims to increase investor trust, expand its market reach, and position WLFI tokens as a competitive player in the global digital economy.

While details on the exact structure of the funding and the launch timeline remain undisclosed, industry analysts suggest that the involvement of a high-profile political family could boost public interest and investor confidence. However, they also note that the project will face challenges from regulatory bodies and volatile market conditions inherent in the crypto sector.

The announcement comes amid heightened global attention on digital assets, with several major players seeking to bridge traditional finance and blockchain technology. If successful, this funding could make WLFI a notable name in the crypto industry and potentially reshape the conversation around political figures entering the digital economy.